Feb 27, 2025 | Digital News
Digital marketing is the most cost-effective way to promote your business and its products or services. Unlike billboards, print, television or radio ads, digital marketing offers real-time insights and a vast quantity of data upon which you can base strategic...
Sep 9, 2024 | Digital News
Voice search has recently become a popular way for people to interact with technology and websites. With the increasing sophistication of voice assistants such as Siri, Alexa, and Google Assistant, businesses must modify their web presence to accommodate this growing...
Jun 24, 2024 | Digital News
You’re probably sick of being bombarded with social media advice. You may have heard the mantra “be everywhere, all the time” as a good approach to digital marketing, but this is not true. While social media has enormous potential for increasing brand...
Jun 20, 2024 | Digital News
Every South African company, be it a startup or a multinational enterprise, faces the same challenge; how to stand out from a sea of competitors online and be noticed. It’s difficult to create a digital marketing strategy that stands out from the crowd when so many...
Jan 22, 2024 | Digital News
Many business owners are unaware of the impact their website URLs can have on traffic and site performance. It’s important to understand how URLs work, how they’re structured and what impact this has on traffic. There are two types of website URL; subdirectories and...
