SEO vs SEM: What your company needs to know

SEO vs SEM: What your company needs to know

If you’ve ever dabbled in digital marketing, you’ll know that abbreviations and jargon fly around like virtual confetti. The two most crucial terms you’ll come across are SEM and SEO. But, what exactly do they mean? And how can they support the online success of...
How to find and remove bad backlinks on your website

How to find and remove bad backlinks on your website

Backlinks are important in determining website rankings in the world of search engine optimisation (SEO). Unfortunately, not all backlinks are created equal; bad backlinks can lower a website’s SEO score and overall visibility in search engine results. So, how...
How to take your small business into the digital space

How to take your small business into the digital space

Small businesses are being pushed to take advantage of the agility offered by the digital realm. With the rise of technologies powered by artificial intelligence (AI) and automation, businesses that fail to adapt will be left behind.  The remote work trend and the...
Client showcase: IWESCO

Client showcase: IWESCO

Mobimeme has been trusted with digital marketing for IWESCO since February 2020. This contract cleaning and waste control company has offices throughout South Africa, but at the start of our partnership, IWESCO was only based in Tshwane and Cape Town. The start of our...