How to increase web traffic with a simple URL change

How to increase web traffic with a simple URL change

Many business owners are unaware of the impact their website URLs can have on traffic and site performance. It’s important to understand how URLs work, how they’re structured and what impact this has on traffic. There are two types of website URL; subdirectories and...
Checklist for a drop in website traffic

Checklist for a drop in website traffic

If you’ve noticed that traffic to your website has suddenly dropped and you do not have an immediate answer as to why, then you need to ask yourself several questions. Web traffic is affected by numerous factors, any of which could cause a sharp decline in visitors...