How to improve engagement on your social media posts

How to improve engagement on your social media posts

If you’re a business owner in South Africa, you’ve probably realised the importance of social media and its ability to connect you with potential customers. However, one of the biggest challenges faced by companies on social media is engaging their...
Digital marketing: Why understanding the customer is key

Digital marketing: Why understanding the customer is key

What do you look for in a successful digital marketing company? Is it how quickly they can grow your audience, how many social media followers they can attract, or how cost-effectively they can market your products or services? You may have your own targets by which...
Create a digital marketing strategy that works

Create a digital marketing strategy that works

Whether you’re taking the leap into the realm of digital marketing for the first time or if you want to find an effective way to update your current strategy, you need to include content in your efforts. There are so many ways to direct traffic to your website, but to...
How to create a consistent blog rollout

How to create a consistent blog rollout

Successful digital marketing campaigns rely heavily on consistency, but this is especially true for content marketing. Even if you just want to attract more people to your website, regularly uploading blog articles will go a long way to driving traffic to your site...
Why your company needs digital marketing

Why your company needs digital marketing

Digital marketing is the most cost-effective way to promote your business and its products or services. Unlike billboards, print, television or radio ads, digital marketing offers real-time insights and a vast quantity of data upon which you can base strategic...