Why you should start a blog for your company’s website

Why you should start a blog for your company’s website

Did you know that blog posts can increase website traffic by as much as 300%? A blog is no longer an option in today’s competitive digital market; it is a requirement. A blog for your company’s website is vital in an era when consumers increasingly rely on...
Common mistakes you may be making on your website

Common mistakes you may be making on your website

Almost every business needs a good website, but setting one up and maintaining it can be challenging if you’re unfamiliar with the ins and outs of the World Wide Web. This is especially important for companies that use their websites as corporate tools or sales...
How to improve engagement on your social media posts

How to improve engagement on your social media posts

If you’re a business owner in South Africa, you’ve probably realised the importance of social media and its ability to connect you with potential customers. However, one of the biggest challenges faced by companies on social media is engaging their...
Digital marketing: Why understanding the customer is key

Digital marketing: Why understanding the customer is key

What do you look for in a successful digital marketing company? Is it how quickly they can grow your audience, how many social media followers they can attract, or how cost-effectively they can market your products or services? You may have your own targets by which...